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Over seven billion greeting cards were sent in the US each year [citation needed]; greeting cards are a multibillion-dollar business. Many hobbyists taking advantage of the low setup costs of web-based selling and the wide customer-base of auction sites like eBay to market their cards. Many others continue to sell their creations at craft fairs ...
In the United Kingdom, an estimated one billion pounds are spent on greeting cards every year, with the average person sending 55 cards annually. [19] In the United States, approximately 6.5 billion greeting cards are bought each year, at a total cost of more than US$7 billion. [1] A counter card in the U.S. typically sells for $2 to $4. [1]
The invitation is typically a note card, folded in half, or perhaps French folded (folded twice, into quarters). Other options include a sheet of paper, a tri-fold, or a trendy pocket-fold design. The appropriate paper density depends on the design but typically ranges from heavy paper to very stiff card stock. There are also acrylic invitations.
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