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  2. List of advertising technology companies - Wikipedia

    en.wikipedia.org/wiki/List_of_advertising...

    4INFO; Adbot; Adform; Adobe Systems; ADTECH; Adtile Technologies; Afilias; Alawar Entertainment; Amazon.com; AppNexus; Badgeville; BrightRoll; comScore; Criteo ...

  3. Video advertising - Wikipedia

    en.wikipedia.org/wiki/Video_advertising

    According to Interactive Advertising Bureau (IAB) guidelines, there are three types of video ad formats: [4] Linear video ads — the ads are presented before, in the middle of, or after the video content is consumed by the user, in very much the same way a TV commercial can play before, during or after the chosen program. Non-linear video ads ...

  4. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. [1] [2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users.

  5. Television advertisement - Wikipedia

    en.wikipedia.org/wiki/Television_advertisement

    Advertising agencies fought the trend by making them more entertaining. [19] The introduction of digital video recorders (also known as digital television recorders or DTRs), such as TiVo , and services like Sky+ , Dish Network and Astro MAX, which allow the recording of television programs into a hard drive , also enabled viewers to fast ...

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Cost per view video advertising. Both Google and TubeMogul endorsed this standardized CPV metric to the IAB's (Interactive Advertising Bureau) Digital Video Committee, and it's garnering a notable amount of industry support. [81] CPV is the primary benchmark used in YouTube Advertising Campaigns, as part of Google's AdWords platform.

  7. List of companies affected by the dot-com bubble - Wikipedia

    en.wikipedia.org/wiki/List_of_companies_affected...

    PFSweb: A B2B company whose stock price doubled after its IPO. Pixelon: Streaming video company that hosted a $16 million dot-com party in October 1999 in Las Vegas with celebrities including Chely Wright, LeAnn Rimes, Faith Hill, Dixie Chicks, Sugar Ray, Natalie Cole, KISS, Tony Bennett, The Brian Setzer Orchestra, and a reunion of The Who ...

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