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1971 magazine advertisement. L'eggs is a brand of pantyhose, introduced in 1969 by Hanes.The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape.
The ad push reflects consumer research that hosiery is making a comeback and drives home the message that L'eggs offers women the perfect, everyday, finishing touch for any outfit and any occasion ...
In 1973, in order to compete with the L'eggs brand (currently owned by HanesBrands), Kayser-Roth launched No Nonsense, which was one of the first brands of hosiery to be sold in supermarkets, drugstores and discount department stores. In 1975, Kayser-Roth was purchased by conglomerate Gulf+Western Industries. [2]
In 1996, beloved actress Jamie Lee Curtis became the spokeswoman for L’Eggs Pantyhose. To protect its investment, parent company Sara Lee, Corp. took out a $1 million insurance policy on her ...
ヘインズBEEFY-Tのタグ. Hanesbrands Inc. is an American multinational clothing company based in Winston-Salem, North Carolina. [6] It employs 65,300 people internationally. [7]
We tracked down the year's best stocking stuffers, from Amazon's favorite lip mask to Dr. Squatch's best-selling soaps for men.
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