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Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. [3]
Google explains dimensions as "a set of unaggregated values by which you can group your data". [21] Dimensions within a data source will appear in the color green. [21] Metrics, however, are "a specific aggregation that can apply to a set of values". [21] Metrics can be identified by their blue colored fields. [21]
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
A time dimension with a grain of seconds in a day will only have 86400 rows. A more or less detailed grain for date/time dimensions can be chosen depending on needs. As examples, date dimensions can be accurate to year, quarter, month or day and time dimensions can be accurate to hours, minutes or seconds.
In statistics, econometrics and related fields, multidimensional analysis (MDA) is a data analysis process that groups data into two categories: data dimensions and measurements. For example, a data set consisting of the number of wins for a single football team at each of several years is a single-dimensional (in this case, longitudinal) data set.
Web Coverage Processing Service is a geo data cube analytics language issued by the Open Geospatial Consortium in 2008. In addition to the common data cube operations, the language knows about the semantics of space and time and supports both regular and irregular grid data cubes, based on the concept of coverage data .
Analytics is the "extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions." It is a subset of business intelligence , which is a set of technologies and processes that uses data to understand and analyze business performance to drive decision-making .
Current usage of the term big data tends to refer to the use of predictive analytics, user behavior analytics, or certain other advanced data analytics methods that extract value from big data, and seldom to a particular size of data set. "There is little doubt that the quantities of data now available are indeed large, but that's not the most ...