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The Hoover Company is a home appliance company founded in Ohio, United States, in 1908.It also established a major base in the United Kingdom, where it dominated the electric vacuum cleaner industry during most of the 20th century, to the point where the Hoover brand name became synonymous with vacuum cleaners and vacuuming in the United Kingdom and Ireland.
The Hoover Factory as it stands today. The Hoover Factory, situated in Pentrebach, Merthyr Tydfil, Wales, opened on 19 October 1948 in order to manufacture Hoover washing machines. The initial workforce consisted of only 350 people but throughout the years, the growth of the company saw this figure rise to 5,000 in the 1960s and 70s.
Hoover is today a European market leader in floor-care products. Sixty years after the first washing machine, in 2005 the group acquired an established Russian washing machine brand, Vyatka, and its manufacturing site Vesta, in Kirov. The whole range of Candy and Hoover appliances is now marketed in Russia, alongside Vyatka washing machines.
The Hoover free flights promotion was a marketing promotion run by the British division of the Hoover Company in late 1992. The promotion, aiming to boost sales during the global recession of the early 1990s, offered two complimentary round-trip plane tickets to the United States, worth about £600, to any customer purchasing at least £100 in Hoover products. [1]
This machine had many of the features that are incorporated into modern machines. Another early form of automatic washing machine manufactured by The Hoover Company used cartridges to program different wash cycles. This system, called the "Keymatic", used plastic cartridges with key-like slots and ridges around the edges.
The WDA was keen to support the Hoover washing machine factory at Merthyr Tydfil, situated in the economically depressed South Wales Valleys. Hoover was enticed by Sinclair's projections of sales of 200,000 units a year, increasing to 500,000. Sinclair saw Hoover's plant and expertise as a good match for their fabrication techniques.
John Bloom (8 November 1931 – 3 March 2019) [1] was a British entrepreneur, best known for his role in the "Washing Machine Wars" of 1962–64 when he drastically reduced prices by direct sales that cut out the retailers.
Maytag's second plant was opened in Newton, Iowa. This facility manufactured Maytag's first automatic washers, the "AMP", introduced that year. This was the start of a new age in washing machines for Maytag. 1951: The Korean War was underway, and Maytag built parts for tanks and other military equipment alongside the washing machines. 1953
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