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(previously known as Sage ACT! 2010–2013) is a customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized businesses. [1]
Database backend First Release Date Act! CRM: Pat Sullivan and Mike Muhney: 22.1 June 2020 Proprietary or SaaS: C#, .NET: yes Windows, Web, iOS, Android: MS SQL: 1987 Adempiere: Jorg Janke 3.9.3 December 2019 GPLv2: Java no Windows, Linux, Unix, Mac 2006 Base CRM/Zendesk: Base CRM 2016 2009 SaaS: Ruby on Rails, Python: yes Cloud Computing, iOS ...
A contact manager is a software program that enables users to easily store and find contact information, such as names, addresses and telephone numbers. They are databases that provide an integrated approach to tracking information and communication activities linked to contacts.
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This included embedding sales force automation or extended customer service (e.g. inquiry, activity management) as CRM features in their ERP. Customer relationship management was popularized in 1997 due to the work of Siebel, Gartner, and IBM. Between 1997 and 2000, leading CRM products were enriched with shipping and marketing capabilities. [13]
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