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The Coca-Cola Companyis an American multinational corporationfounded in 1892. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. Its stock is listed on the New York Stock Exchangeand is a component of the DJIAand the S&P 500and S&P 100indexes.
Cola wars. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi. Beginning in the late 1970s and into the 1980s, the ...
Based on Interbrand's "best global brand" study of 2023, Coca-Cola was the world's sixth most valuable brand. [3] Originally marketed as a temperance drink and intended as a patent medicine, Coca-Cola was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia.
Coca-Cola Co. partially funded the pro-industry advocacy group International Life Sciences Institute (ILSI) for many years prior to ending their support for the organization in 2021. [9] ILSI was founded by a former Coca-Cola Co. executive in 1978, and has employed a number of former high level Coca-Cola Co. employees. [10]
The Coca-Cola Company 's formula for Coca-Cola syrup, which bottlers combine with carbonated water to create the company's flagship cola soft drink, is a closely guarded trade secret. Company founder Asa Candler initiated the veil of secrecy that surrounds the formula in 1891 as a publicity, marketing, and intellectual property protection strategy.
Cocacolonization (alternatively coca-colonization) refers to the globalization of American culture (also referred to as Americanization) pushed through popular American products such as the soft-drink brand Coca-Cola. [1] The term is a portmanteau of the name of the multinational soft-drink maker and "colonization". [2]
Coca-Cola Sabco. [] Coca-Cola Sabco is the second largest Coca-Cola bottler in Africa (after SABMiller) and has been a Coca-Cola bottler since 1940. The firm is 80% owned by Gutsche Family Investments and its headquarters are in Gqeberha, South Africa. Coca-Cola Sabco grew rapidly through a series of acquisition across Africa.
Website. www.pepsi.com. Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo. As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; [ 1 ] the two share a long-standing rivalry in what has been called the " cola wars ". [ 2 ]