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Prior to the patent, the term "blue jeans" had been long in use for various garments (including trousers, overalls, and coats), constructed from blue-colored denim. [2] Originally designed for miners, modern jeans were popularized as casual wear by Marlon Brando and James Dean in their 1950s films, particularly The Wild One and Rebel Without a ...
Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]
Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [2] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Jacob Youphes was born to a Jewish [2] family in the city of Rīga, in 1831.During this time, he trained and worked as a tailor. [3] In 1854, at the age of 23, he emigrated to the United States, arriving in New York City where he changed his name to Jacob Davis.
The first "jeans" they invented were actually "waist-high overalls", consisting of denim pants with suspenders attached with buttons, but without a bib. [3] From the beginning, denim overalls were popular workers' garments due to their durability. In fact, Levi Strauss & Co.'s slogan in the 1880s-1890s was "Never Rip, Never Tear". [7]
Wrangler Jeans were first made by the Blue Bell Overall Company, which had acquired the brand when it took over Casey Jones in the mid-1940s. Blue Bell employed Bernard Lichtenstein ("Rodeo Ben" [ 1 ] ), a Jewish [ 2 ] tailor from Łódź who worked closely with cowboys , to help design jeans suitable for rodeo use. [ 3 ]
New theory says wheel was first used by copper miners in Carpathian mountains around 3900BC
A denim jacket, also called a jean jacket, jeans jacket or trucker jacket, is a jacket made from denim. Introduced in the United States in the late 19th century, it has been a popular type of casual apparel with both men and women and has been described as an iconic element of American fashion .