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In 2004, less than 30% of Trade Promotions in the Consumer Packaged Goods industry were profitable. [4] Several issues cause such lack of profitability . Some potential problems associated with trade promotions programs are costs, the potential impact on small manufacturers, and the tendency to rely too much on trade promotions to move merchandise.
TSR, Inc. was an American game publishing company, best known as the original publisher of Dungeons & Dragons (D&D).Its earliest incarnation, Tactical Studies Rules, was founded in October 1973 by Gary Gygax and Don Kaye.
Pharmaceutical marketing is a branch of marketing science and practice focused on the communication, differential positioning and commercialization of pharmaceutical products, like specialist drugs, biotech drugs and over-the-counter drugs.
The MIM-104 Patriot is a mobile interceptor missile surface-to-air missile (SAM) system, the primary such system used by the United States Army and several allied states. It is manufactured by the U.S. defense contractor Raytheon and derives its name from the radar component of the weapon system.
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