Search results
Results from the WOW.Com Content Network
The Strategy Paradox is a business strategy book by author Michael E. Raynor, who is the Distinguished Fellow with Deloitte Research. The Strategy Paradox was published in 2007 by Currency/Doubleday. It was named a top ten book of 2007 by BusinessWeek, [1] and a top five strategy book of 2007 by Strategy+Business. [2]
Unrestricted Warfare: Two Air Force Senior Colonels on Scenarios for War and the Operational Art in an Era of Globalization [1] (simplified Chinese: 超限战; traditional Chinese: 超限戰; lit. 'warfare beyond bounds') is a book on military strategy written in 1999 by two colonels in the People's Liberation Army (PLA), Qiao Liang (乔良) and Wang Xiangsui (王湘穗). [2]
Economics of Strategy is a textbook by David Besanko, David Dranove, Scott Schaefer, and Mark Shanley. The book offers an economic foundation for strategic analysis. [ 1 ] The text was initially published in 1996 by John Wiley & Sons and, as of 2017, available in its seventh edition .
Blue Ocean Strategy is a book published in 2005 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, [1] and the name of the marketing theory detailed on the book. They assert that the strategic moves outlined in the book create a leap in value for the company, its buyers, and its employees while unlocking new demand and making ...
Throughout the process, strategy documents were essential in detaining the developing strategy as they were constantly revised up until an ultimate plan was accepted. The book edited by Mandeville-Gamble (2015) sees the roles of managers as important in terms of communicating the strategic vision of the organization. [19]
Strategic thinking is a mental or thinking process applied by individuals and within organizations in the context of achieving a goal or set of goals.. When applied in an organizational strategic management process, strategic thinking involves the generation and application of unique business insights and opportunities intended to create competitive advantage for a firm or organization.
Strategy as position – locating brands, products, or companies within the market, based on the conceptual framework of consumers or other stakeholders; a strategy determined primarily by factors outside the firm; Strategy as ploy – a specific maneuver intended to outwit a competitor; and
The layout of the book includes a "Foreword" by Major General USA Jack Meritt. This is followed by an introductory chapter entitled "Tactical victory, strategic defeat." Then the book is divided into two parts. Part one is entitled "The Environment." Part two is entitled "The Engagement."