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  2. Customer engagement - Wikipedia

    en.wikipedia.org/wiki/Customer_engagement

    The book, Best Digital Marketing Campaigns In The World, defines customer engagement as, "mutually beneficial relationships with a constantly growing community of online consumers". The various definitions of customer engagement are diversified by different perspectives and contexts of the engagement process.

  3. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  4. Active users - Wikipedia

    en.wikipedia.org/wiki/Active_users

    Active users is a software performance metric that is commonly used to measure the level of engagement for a particular software product or object, by quantifying the number of active interactions from users or visitors within a relevant range of time (daily, weekly and monthly).

  5. Media engagement framework - Wikipedia

    en.wikipedia.org/wiki/Media_engagement_framework

    The media engagement framework provides a strategic planning construct in which measurements and metrics play a crucial role. Applying the media engagement framework aids in the development and management of an effective online marketing presence leveraging social media to engage a market or audience. [ 6 ]

  6. Cohort analysis - Wikipedia

    en.wikipedia.org/wiki/Cohort_analysis

    Define the metrics that will be able to help you answer the question. A proper cohort analysis requires the identification of an event, such as a user checking out, and specific properties, like how much the user paid. The gaming example measured a customer's willingness to buy gaming credits based on how much lag time there was on the site.

  7. Unidentified male DNA found on JonBenét’s clothes - AOL

    www.aol.com/evidence-found-scene-jonben-t...

    The key to solving JonBenét Ramsey's murder could lie in evidence found at the scene nearly 30 years ago.. When police searched the 6-year-old’s home in Boulder, Colo., on Dec. 26, 1996, they ...

  8. South Carolina upsets No. 10 Texas A&M to further tighten SEC ...

    www.aol.com/sports/south-carolina-upsets-no-10...

    South Carolina (5-3, 3-3 SEC) never trailed after that. The Aggies (7-2, 5-1, SEC) entered the game as just 2.5-point favorites and started Marcel Reed at QB.

  9. Customer lifetime value - Wikipedia

    en.wikipedia.org/wiki/Customer_lifetime_value

    The prediction model can have varying levels of sophistication and accuracy, ranging from a crude heuristic to the use of complex predictive analytics techniques. Customer lifetime value can also be defined as the monetary value of a customer relationship, based on the present value of the projected future cash flows from the customer ...

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