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In 1968, Zenith merged with Movado (and later Mondia as Movado-Zenith-Mondia) to sell in the United States under the already established Movado brand. With the popularity of quartz watches increasing, Zenith Radio Company decided to enter the market in 1972 through acquisition of Zenith, joining the two companies of the same name.
Finally, any auctioned watch without public online records from auctioneers (e.g. major auction houses) will not be included in the ranking. As of December 2022, the most expensive watch (and wristwatch) ever sold at auction is the Patek Philippe Grandmaster Chime Ref. 6300A-010, fetching US$31.19 million (31,000,000 CHF) in Geneva on 9 ...
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West End Watch Co. 1886 Arnold Amstutz and Constant Droz Leytron Private company: Jérôme Monnat Jr., current CEO Zanuti: 1887 Albert Favre Zanuti: Geneva Private Zenith (watchmaker) 1865 [2] Le Locle [2] Georges Favre-Jacot [2] Le Locle Wholly owned subsidiary: LVMH: Julien Tornare (current CEO) Zeno-Watch Basel: 1868 Jules Godat Basel: 28 ...
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Under CEO Julien Tornare, the 157-year-old Swiss brand is finally hitting its stride.
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