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Heineken N.V. (Dutch pronunciation: [ˈɦɛinəkə(n)]), branded as The Heineken Company is a Dutch multinational brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. As of 2019, [update] Heineken owns over 165 breweries in more than 70 countries.
In 2015, Heineken won the Creative Marketer of the Year Award, becoming the second company to win the award twice. [10] The original brewery where Gerard Adriaan Heineken first started making Heineken is now the Heineken Experience museum. [13] Heineken 0.0. Heineken launched its first non-alcoholic beer in 2017, naming it "Heineken 0.0". [14]
Buckler is a low alcohol (0.5% abv) pale lager. It was launched in the summer of 1988. There was a recall in 2004 due to a fault in the pasteurising process, and Buckler is no longer available in the Netherlands (Heineken's home market) after the brand's image declined following Dutch comedian Youp van 't Hek mocking the brand (and its consumers) in a show in 1989.
Heineken offers several beers under the Amstel brand. [3] Amstel Lager uses predominantly light pilsner malt, although some dark malt is also used. It is sold in 75 countries. Amstel Light is a 3.5% Alcohol by Volume (ABV) pale lager sold in the USA and The Netherlands, a 2.5% ABV variant sold in New Zealand. In the United Kingdom Amstel Bier ...
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Birra Moretti (Italian pronunciation:) is an Italian brewing company, founded in Udine in 1859 by Luigi Moretti. [1] In 1996, the company was acquired by Heineken N.V. The brewing plant in Udine was sold to the newly formed Birra Castello S.p.A., and the beer is now also brewed in different locations including in Manchester, United Kingdom. [2]
Sagres brand was born in 1940 as a prestige beer, to represent Sociedade Central de Cervejas at the Portuguese World Exhibition inaugurated in May 1940. Sagres is named after a town of the same name, a small village located in the most south-westerly point of Europe, and where sailors learned all about the navigation science. With a similar ...
The company is a joint venture between Heineken N.V. and Singaporean multinational food and beverage company Fraser and Neave. The Tiger Brewery Tour is a tourist attraction located in the Tuas district of the country, which offers guided visits as to how the beer is brewed. [1]
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