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  2. Customer retention - Wikipedia

    en.wikipedia.org/wiki/Customer_retention

    Customer retention is a strong predictor of a firm's financial success, both using accounting and stock market metrics. A study of a Brazilian bank showed that bank branches that were more adept at efficiently satisfying and retaining customers were more profitable than their counterparts that did one or the other but not both. [5]

  3. Customer attrition - Wikipedia

    en.wikipedia.org/wiki/Customer_attrition

    Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.. Companies often use customer attrition analysis and customer attrition rates as one of their key business metrics (along with cash flow, EBITDA, etc.) because the cost of retaining an existing customer is far less than the cost of acquiring a new one. [1]

  4. Defensive strategy (marketing) - Wikipedia

    en.wikipedia.org/wiki/Defensive_strategy_(marketing)

    Defensive strategy is defined as a marketing tool that helps companies to retain valuable customers that can be taken away by competitors. [1] Competitors can be defined as other firms that are located in the same market category or sell similar products to the same segment of people. [1]

  5. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    The firm heavily invests in screening potential cardholders. Once proper clients are identified, the firm retains 97% of its profitable customers. They implement CRM by marketing the right products to the right customers. The firm's customers' card usage is 52% above the industry norm, and the average expenditure is 30% more per transaction.

  6. Are digital tools a way for companies to retain hourly workers?

    www.aol.com/digital-tools-way-companies-retain...

    What savings can your firm deliver for clients? A. The ability to retain employees, which was very important over the last five or six years with the labor shortage, has a big impact on the bottom ...

  7. Relationship marketing - Wikipedia

    en.wikipedia.org/wiki/Relationship_marketing

    Regular customers tend to be less expensive to service because they are familiar with the process, require less 'education' and are consistent in their order placement. Increased customer retention and loyalty makes employees' jobs easier and more satisfying. In turn, happy employees increase customer satisfaction in a virtuous circle. [20]

  8. Settings A-Z - AOL Help

    help.aol.com/settings

    Get answers to your AOL Mail, login, Desktop Gold, AOL app, password and subscription questions. Find the support options to contact customer care by email, chat, or phone number.

  9. AOL Mail for Verizon Customers

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