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2. Customer satisfaction - Wikipedia

   en.wikipedia.org/wiki/Customer_satisfaction

   For B2B customer satisfaction surveys, where there is a small customer base, a high response rate to the survey is desirable. [34] The American Customer Satisfaction Index (2012) found that response rates for paper-based surveys were around 10% and the response rates for e-surveys (web, wap and e-mail) were averaging between 5% and 15% - which ...

3. American Customer Satisfaction Index - Wikipedia

   en.wikipedia.org/wiki/American_Customer...

   Customer satisfaction (ACSI) scores are released monthly throughout each calendar year. ACSI data is used by researchers, [ 1 ] corporations, [ 2 ] [ 3 ] government agencies, [ 4 ] market analysts and investors, [ 5 ] industry trade associations, and consumers.

4. Customer satisfaction research - Wikipedia

   en.wikipedia.org/wiki/Customer_satisfaction_research

   Many customer satisfaction studies are intentionally or unintentionally only descriptive in nature because they give a snapshot in time of customer attitudes. If the study instrument is administered to groups of customers periodically, then a descriptive picture of customer satisfaction through time can be developed ("tracking" or cohort study).

5. Kano model - Wikipedia

   en.wikipedia.org/wiki/Kano_model

   The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Noriaki Kano.This model provides a framework for understanding how different features of a product or service impact customer satisfaction, allowing organizations to prioritize development efforts effectively.

6. Criticism of Comcast - Wikipedia

   en.wikipedia.org/wiki/Criticism_of_Comcast

   Comcast's customer service rating by the ACSI surveys indicate that the company's customer service has never improved since the surveys began in 2001. Analysis of the surveys states that "Comcast is one of the lowest scoring companies in ACSI. As its customer satisfaction eroded by 7% over the past year, revenue increased by 12%."

7. Net promoter score - Wikipedia

   en.wikipedia.org/wiki/Net_promoter_score

   Other researchers have noted that there is no empirical evidence that the "likelihood to recommend" question is a better predictor of business growth than other customer-loyalty questions (e.g., overall satisfaction, likelihood to purchase again, etc.), and that the "likelihood to recommend" question does not measure anything different from ...