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Content creation or content creative is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" [1] for self-expression, distribution, marketing and/or publication.
An example of user-generated content, a personalised sign and objects in the virtual world of Second Life. User-generated content (UGC), alternatively known as user-created content (UCC), emerged from the rise of intelligent web services which allow everyday users to create content, such as images, videos, audio, text, testimonials, and software (e.g. video game mods) and interact with other ...
Wikis are examples of collaborative content creation. Social media outlets differ from old media (e.g. newspapers , TV , and radio broadcasting ) in many ways, including quality, [ 9 ] reach , frequency , usability, relevancy, and permanence. [ 10 ]
It involves creating and distributing valuable, relevant, consistent content to attract and retain a clearly defined audience and drive profitable customer action. ... and providing real-world ...
Digital content is any content that exists in the form of digital data. Digital content is stored on digital media or analog storage in specific formats . Forms of digital content include information that is digitally broadcast , streamed , or contained in computer files .
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...
Content strategy has been described as planning for "the creation, publication, and governance of useful, usable content." [1] It has also been called "a repeatable system that defines the entire editorial content development process for a website development project."
Another approach entails the creation of multimedia that can be displayed in a traditional fine arts arena, such as an art gallery. Video has become an intrinsic part of many concerts and theatrical productions in the modern era and has spawned content creation opportunities for many media professionals.