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When launched, the line consisted of children's jeans which were sold with the guarantee that children would grow out of them before the pants wore out. A Sears brand-awareness survey determined that by 1973, the Toughskins had become better known by mothers than the Levis brand, already a century old at that time.
Sears Hometown and Outlet Stores initiated a program to franchise Sears Outlet stores in 2012. In 2013, home appliances made up 78% of Sears Outlet's sales revenue and total revenue from Sears Outlet stores was $610 million. [42] In 2014, Sears Outlet partnered with the Make-A-Wish Foundation to support children with life-threatening conditions ...
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Talk of Sears’ demise may be premature: just two months ago, a previously shuttered Sears in Burbank, California, quietly turned the lights back on. Two weeks after that, another reopened in ...
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