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2. Free ad-supported streaming television - Wikipedia

   en.wikipedia.org/wiki/Free_ad-supported...

   The FAST ecosystem has several layers. The best-known FASTs are the aggregators, which fall into three categories. FASTs owned by major media companies: Paramount's Pluto TV, Fox's Tubi, Charter Communications and Comcast's Xumo Play, Dish Network's Sling Freestream, ITV’s ITVX service, NEW ID's BINGE Korea, [3] Allen Media Group's Local Now, and Gray Television and National Association of ...

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4. Tubi - Wikipedia

   en.wikipedia.org/wiki/Tubi

   Tubi (stylized as tubi) is an American ad-supported streaming television service owned by Fox Corporation since 2020. [2] [3] The service was launched on April 1, 2014, and is based in Los Angeles, California. [4] [5] In 2023, Tubi, Credible Labs, and a few other Fox digital assets were placed into a new division known as the Tubi Media Group.

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6. Marketing mix modeling - Wikipedia

   en.wikipedia.org/wiki/Marketing_mix_modeling

   Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

7. Marketing mix - Wikipedia

   en.wikipedia.org/wiki/Marketing_mix

   Digital marketing mix is fundamentally the same as Marketing Mix, which is an adaptation of Product, Price, Place and Promotion into digital marketing aspect. [48] Digital marketing can be commonly explained as 'Achieving marketing objectives through applying digital technologies'.

8. Xumo - Wikipedia

   en.wikipedia.org/wiki/Xumo

   Xumo, LLC (/ ˈ z uː m oʊ / ZOO-moh) is an American internet television and consumer electronics company. It is a joint venture of Charter Communications and Comcast that operates the free ad-supported streaming television (FAST) and advertising video on demand (AVOD) service Xumo Play, and develops digital media players and smart TVs.

9. Anjali Sud - Wikipedia

   en.wikipedia.org/wiki/Anjali_Sud

   Anjali Sud (born August 13, 1983) [1] [2] is an American businesswoman and technology and media executive. She is the CEO of Tubi, the entertainment platform and Free ad-supported streaming television service owned by Fox Corporation.