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  2. Conversion marketing - Wikipedia

    en.wikipedia.org/wiki/Conversion_marketing

    The process of improving the conversion rate is called conversion rate optimization. However, different sites may consider a "conversion" to be a result other than a sale. [3] Say a customer were to abandon an online shopping cart. The company could market a special offer, like free shipping, to convert the visitor into a paying customer.

  3. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    A research study conducted among internet marketers in 2017, for example, showed that 50% of respondents thought that CRO was "crucial to their overall digital marketing strategy". [4] Conversion rate optimization shares many principles with direct response marketing – a marketing approach that emphasizes tracking, testing, and on-going ...

  4. XE.com - Wikipedia

    en.wikipedia.org/wiki/XE.com

    Xe.com (Xe) is a Canada-based online foreign exchange tools and services company headquartered in Newmarket, Ontario.It is best known for its online currency converter application that offers exchange rate information, international money transfers, and other currency-related services via its website, mobile apps, and other online channels.

  5. Sales taxes in Canada - Wikipedia

    en.wikipedia.org/wiki/Sales_taxes_in_Canada

    Rates were meant to be reduced to 14 and 13% on July 1, 2014 and July 1, 2015 respectively. However, the government has stated that the province cannot afford reductions. [9] Nunavut: GST: 0: 5 Ontario: HST: 8: 13 Prince Edward Island: HST: 10: 15 [10] The HST was increased one point to 15% on October 1, 2016. [1] Quebec: GST + QST: 9.975 [11 ...

  6. Corporate tax in Canada - Wikipedia

    en.wikipedia.org/wiki/Corporate_tax_in_Canada

    According to the current CRA web page, in Newfoundland and Labrador corporate tax rates span from 3 per cent at the lowest rate to 15 per cent at highest rate; in Nova Scotia from 3% to 16%, in New Brunswick from 2.5% to 14%, in Prince Edward Island from 3%to 16%, in Ontario from 3.2% to 11.5%, in Manitoban 12% in Saskatchewan, from 2% to 12% ...

  7. Ministry of Economic Development, Job Creation and Trade

    en.wikipedia.org/wiki/Ministry_of_Economic...

    For example in 1985, it was renamed Ministry of Industry, Trade and Technology to reflect the growing importance of technology in Ontario's economy. Since 1993, the department was mostly named the Ministry of Economic Development and Trade or some similar variations, except between 2002 and 2003 when it was briefly named Ministry of Enterprise ...

  8. Export Development Canada - Wikipedia

    en.wikipedia.org/wiki/Export_Development_Canada

    Export Development Canada (EDC; French: Exportation et développement Canada) is Canada's export credit agency and a Crown corporation wholly owned by the Government of Canada. Its mandate is to support and develop trade between Canada and other countries, and help Canada's competitiveness in the international marketplace.

  9. Return on marketing investment - Wikipedia

    en.wikipedia.org/wiki/Return_on_marketing_investment

    Conversion Rate and Average Sale. Add in readily available information on potential traffic from the Google Keyword Tool, and surveyed costs to acquire that traffic, the business owner or marketer can estimate the potential ROI if that traffic is acquired, and even measure it against other marketing methods.

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