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2. Gary Anderson (designer) - Wikipedia

   en.wikipedia.org/wiki/Gary_Anderson_(designer)

   At the time of designing the logo, he was not even a graphic designer, he was pursuing architecture. He would go on to state that it only took him "a day or two" to come up with the design. [11] Anderson on to write that he made the logo by drawing the design in pencil then would proceed to trace back over the design with black ink. [7]

3. Rob Janoff - Wikipedia

   en.wikipedia.org/wiki/Rob_Janoff

   The basic design of his Apple logo is still in use by the company today, but it has had many elements changed along the way. [ citation needed ] Janoff later worked for agencies established in New York City and Chicago such as Chiat/Day where he designed print, TV advertising and branding for numerous national and international clients.

4. Logo - Wikipedia

   en.wikipedia.org/wiki/Logo

   Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.

5. Swoosh - Wikipedia

   en.wikipedia.org/wiki/Swoosh

   The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike.Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone.

6. Paul Rand - Wikipedia

   en.wikipedia.org/wiki/Paul_Rand

   Dewey is an important source for Rand's underlying sentiment in graphic design; on page one of Rand's groundbreaking Thoughts on Design, the author begins drawing lines from Dewey's philosophy to the need for "functional-aesthetic perfection" in modern art. Among the ideas Rand pushed in Thoughts on Design was the practice of creating graphic ...

7. Swiss Style (design) - Wikipedia

   en.wikipedia.org/wiki/Swiss_Style_(design)

   Swiss style (also Swiss school or Swiss design) is a trend in graphic design, formed in the 1950s–1960s under the influence of such phenomena as the International Typographic Style, Russian Constructivism, the tradition of the Bauhaus school, the International Style, and classical modernism.