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The brand was established in November 2005 as a result of the merger of the former Littlewoods and Shop Direct companies. The retailer was known as Littlewoods Shop Direct Group until a corporate rebranding to Shop Direct Group in May 2008. In 2013, the company rebranded to Shop Direct, dropping the 'group' from its name. [3]
Shaw and Crompton developed as an important mill town, and the Shaw National Distribution Centre traces its origins to a cluster of cotton mills in the central part of the town—Lily, Lily (No. 2), Newby, Rutland, Ash and Dee.
The original Littlewoods brand was a shopping catalogue and retail business headquartered in Liverpool, and was bought by the Barclay brothers in 2002. [1] In 2009, Littlewoods Direct was rebranded as Very.co.uk, shifting its focus to online retailing and a younger market.
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In 1980s the shop stopped selling seconds and went private in 1990. Was purchased by Hamsard 2353 in 2003 who brought it together with fellow purchase Bewise. Business went into administration in 2006. Some shops became part of Store Twenty One. [17] Shop Direct Group: 10 Discounter of surplus stock from within the Shop Direct family of companies
In February 2009, Shop Direct Group (later known as The Very Group) purchased the Woolworths brand and website, which continued as an online-only business, until its closure in June 2015 when it was merged into Very.co.uk. In July 2021, Woolworth Deutschland acquired the Woolworths brand and website from The Very Group for an undisclosed sum.