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The Drs. Foster & Smith line of products, launched in 1993, includes products ranging from company-formulated brands of cat and dog food to medications and pet furniture. A series of mergers in the early 2000s added aquarium, bird, ferret , and other specialty products to the company's catalogs.
Spratt's was the world's first large-scale manufacturer of dog biscuits. The company successfully promoted their array of products for dogs and other domestic animals through the astute use of snob appeal. The company was the first to erect a billboard in London.
Wellness Pet Food was founded in 1997. [ 5 ] [ citation needed ] Wellness recipes for dogs were introduced in 1997 [ 6 ] and Wellness cat recipes were added to the line in 2000. [ 7 ] [ citation needed ] By 2004, Wellness Pet Food became the leading natural pet food in independent pet specialty retailers.
Dick Van Patten's Natural Balance Pet Foods is an American pet food manufacturer with its headquarters located in Burbank, Los Angeles, California. [1] Established in 1989 by actor Dick Van Patten , the company markets itself as "Food For a Lifetime" and promotes itself as having "the finest food you can buy for your pet."
It was the largest pet food manufacturer by market share in the US and the second-largest in Europe. [101] As of 2012, globally Purina has a 23.1 per cent share of the pet food market, while its largest competitor, Mars, has a 23.4 per cent share. [102] According to a Research and Markets report, competition between Nestlé and Mars has been ...
Freshpet was the first to distribute pet food in the fresh and refrigerated category across North America. After a 2007 crisis of wet and dried dog food tainted by melamine, Freshpet's uncontaminated fresh food products experienced rapid growth in the number of stores carrying them. [14] [15]
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