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  2. Small Business Branding: A Complete Guide - AOL

    www.aol.com/small-business-branding-complete...

    Discover the essentials of small business branding in this guide. Learn how to build a strong brand identity that resonates with your desired market.

  3. Business process management - Wikipedia

    en.wikipedia.org/wiki/Business_process_management

    The Workflow Management Coalition, [6] BPM.com [7] and several other sources [8] use the following definition: Business process management (BPM) is a discipline involving any combination of modeling, automation, execution, control, measurement and optimization of business activity flows, in support of enterprise goals, spanning systems, employees, customers and partners within and beyond the ...

  4. Business process re-engineering - Wikipedia

    en.wikipedia.org/wiki/Business_process_re...

    The seven steps of the framework are Initiate a new process reengineering project and prepare a business case for the same; Negotiate with senior management to get approval to start the process reengineering project; Select the key processes that need to be reengineered; Plan the process reengineering activities; Investigate the processes to ...

  5. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Based on the aims of the established marketing strategy, brand management enables the price of products to grow and builds loyal customers through positive associations and images or a strong awareness of the brand. [3] Brand management is the process of identifying the core value of a particular brand and reflecting the core value among the ...

  6. Business Process Model and Notation - Wikipedia

    en.wikipedia.org/wiki/Business_Process_Model_and...

    Business Process Model and Notation (BPMN) is a graphical representation for specifying business processes in a business process model. Originally developed by the Business Process Management Initiative (BPMI), BPMN has been maintained by the Object Management Group (OMG) since the two organizations merged in 2005.

  7. Business process - Wikipedia

    en.wikipedia.org/wiki/Business_process

    A business process, business method, or business function is a collection of related, structured activities or tasks performed by people or equipment in which a specific sequence produces a service or product (that serves a particular business goal) for a particular customer or customers. Business processes occur at all organizational levels ...

  8. Process-based management - Wikipedia

    en.wikipedia.org/wiki/Process-based_management

    Process-based management is a management approach that views a business as a collection of processes, managed to achieve a desired result. [1] Processes are managed and improved by the organisation for the purpose of achieving its vision, mission and core values. A clear correlation between processes and vision supports the company in planning ...

  9. Business performance management - Wikipedia

    en.wikipedia.org/.../Business_performance_management

    Business performance management (BPM) (also known as corporate performance management (CPM) [2] enterprise performance management (EPM), [3] [4] organizational performance management, or performance management) is a management approach which encompasses a set of processes and analytical tools to ensure that an organization's activities and output are aligned with its goals.