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  2. International business - Wikipedia

    en.wikipedia.org/wiki/International_business

    Collaboration between governments, businesses, and international organizations is essential to address issues like climate change, labor rights, and economic inequality. In essence, international business is a dynamic force driving economic growth, fostering global cooperation, and shaping the future of commerce on a worldwide scale.

  3. Globalization - Wikipedia

    en.wikipedia.org/wiki/Globalization

    Globalization is primarily an economic process of interaction and integration that is associated with social and cultural aspects. However, disputes and international diplomacy are also large parts of the history of globalization, and of modern globalization. Economically, globalization involves goods, services, data, technology, and the ...

  4. Global marketing - Wikipedia

    en.wikipedia.org/wiki/Global_marketing

    Global marketing is defined as “ marketing on a worldwide scale reconciling or taking global operational differences, similarities and opportunities to reach global objectives". [1][2] Global marketing is also a field of study in general business management that markets products, solutions, and services to customers locally, nationally, and ...

  5. Economic globalization - Wikipedia

    en.wikipedia.org/wiki/Economic_globalization

    Economic globalization refers to the widespread international movement of goods, capital, services, technology and information. It is the increasing economic integration and interdependence of national, regional, and local economies across the world through an intensification of cross-border movement of goods, services, technologies and capital ...

  6. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Market environment. Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the ...

  7. Global supply chain management - Wikipedia

    en.wikipedia.org/wiki/Global_supply_chain_management

    In commerce, global supply-chain management is defined as the distribution of goods and services throughout a trans-national companies' global network to maximize profit and minimize waste. [1] Essentially, global supply chain -management is the same as supply-chain management, but it focuses on companies and organizations that are trans-national.

  8. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  9. Global value chain - Wikipedia

    en.wikipedia.org/wiki/Global_value_chain

    A global value chain (GVC) refers to the full range of activities that economic actors engage in to bring a product to market. [1] The global value chain does not only involve production processes, but preproduction (such as design) and postproduction processes (such as marketing and distribution).