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On 30 March 2004, Unilever Pakistan accepted an offer of Rs. 1.33 billion for the sale of its Dalda brand and related business of edible oils and fats to the newly incorporated company Dalda Foods (Pvt.) Limited. [18] On 16 January 2014, Unilever Philippines sold the Royal pasta brand to Philippine company RFM Corporation for around Php 2.1 ...
Coast bar-soap brand sold to Dial Corporation in 2000 and is owned by High Ridge Brands. Dial is owned by Henkel. Comet, a long-time P&G brand of cleanser is owned by Prestige Brands; Crisco (vegetable oil and shortening) sold to The J.M. Smucker Company then sold to B&G Foods
Camay is a British brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. For many years, Camay's slogan has been "Camay: the soap for beautiful women."
Zest is an American brand of soap and body wash owned by Sodalis USA (formerly High Ridge Brands) for the United States, Canada, and Puerto Rico and by Unilever for the rest of the world. It was initially introduced by Procter & Gamble in 1955 [1] with the slogan "For the first time in your life, feel really clean."
Procter & Gamble Philippines, Inc. (also known as P&G Philippines) is the Philippine subsidiary of American multinational consumer goods company Procter & Gamble. [2] It is a manufacturer of laundry detergents and soaps, shampoos and hair conditioners, toothpastes, deodorants, skin care products, household cleaners, toilet soaps and consumer healthcare products.
The product family includes soap, shower gel and deodorant. [5] Fa is one of the European market leaders. [6] Products are also marketed under the Fa brand in the Middle East, Africa and Asia. In total, Fa is sold in 146 countries. Since Fa gets a new appearance every few years, the brand is considered a prime example for a product relaunch. [7]
Lux Soap's Hollywood campaign along with its many other advertising efforts, would assist Lux Soap in becoming a worldwide leader in soap sales. [6] As the focus of advertising shifted from the use of Hollywood starlets to a focus on everyday women, Lux Soap declined in sales and was removed from the shelves in the 1990s.
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