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Contextual advertising is also called "In-Text" advertising or "In-Context" technology. Contextual targeting involves the use of linguistic factors to control the placement of advertising material. The advertisements are selected and delivered by automated systems, taking into consideration the context of a user's search or browsing behavior.
Contextual search is a form of optimizing web-based search results based on context provided by the user and the computer being used to enter the query. [1] Contextual search services differ from current search engines based on traditional information retrieval that return lists of documents based on their relevance to the query.
Postal workers' representatives noted that along with increased efficiency in mail sorting, the system is expected to accompany a loss in mail sorter jobs. Advocates of the postal code system touted several side benefits. Classifying every address in a geographical postal code could aid in statistical analysis of crime and health care, for example.
Location-based service (LBS) is a general term denoting software services which use geographic data and information to provide services or information to users. [1] LBS can be used in a variety of contexts, such as health, indoor object search, [2] entertainment, [3] work, personal life, etc. [4] Commonly used examples of location-based services include navigation software, social networking ...
Before an address can be certified as deliverable (CASS-certified), it must first be standardized. Standardization converts an address into a standard format by correcting the address, if possible, and adding missing information, such as a ZIP code, to produce a complete address containing a street address, city, state, and ZIP code.
The ONSPD is available for free download in comma separated variable (CSV) format and ASCII text (TXT) formats from the ONS Open Geography Portal. The supplied file contains multi CSVs so that postcode areas can be opened in MS Excel. The ONSPD reflects current and terminated postcodes using information supplied monthly by Royal Mail. It ...
A geocode recognized by Universal Postal Union and adopted as "official postal code" by a country, is also a valid postal code. Not all postal codes are geographic, and for some postal code systems, there are codes that are not geocodes (e.g. in UK system). Samples, not a complete list:
In-text advertising is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units. Description [ edit ]