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General Mills, owner of Betty Crocker, employed nutritionists and cooks to experiment with different ways of "ruining" a cake, such as ingredient omission. [7] Loring Schuler 's Ladies' Home Journal was a publication that also offered baking tips during the Great Depression, recommending replacing eggs with baking powder and using inexpensive ...
General Mills single-handedly made chiffon cake into one of the most ubiquitous desserts of the 1950s, buying the recipe and even sponsoring contests devoted solely to this light and airy favorite.
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
With two layers of tender lemon cake, fluffy raspberry frosting, and a surprisingly easy raspberry jam filling, this homemade cake recipe will make every home baker feel like a pro. The workhorse ...
The Betty Crocker Cookbook is a cookbook written by staff at General Mills, the holders of the Betty Crocker trademark. The persona of Betty Crocker was invented by the Washburn-Crosby Company (which would later become General Mills) as a feminine "face" for the company's public relations. [1]
Let the cake thaw at room temperature before serving, or place it in a 300 degree oven for 10 minutes to speed up the process. Yields: 8-10 servings Prep Time: 25 mins
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