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The first Master of Marketing Research was developed by the Terry College of Business, University of Georgia in 1979. Marketing faculty, together with leading marketing research professionals, developed a curriculum that "was designed to develop marketing research professionals of the highest caliber and thereby satisfy a critical need of U.S. business."
The key difference between the MS Marketing degree and the Master of Business Administration (MBA) degree is the required number of marketing courses in the degree. Typically the MBA degree may have a concentration in marketing or other fields of 4–6 courses. The MS Marketing degree will usually have 10–12 marketing courses.
Some employers provide free college courses to employees. For example, Starbucks has partnered with Arizona State University (ASU) to provide workers full tuition for online programs and degrees.
The Master of Science in Marketing and Communication (MCM) is an integrated marketing communication graduate degree offered at Franklin University in Columbus, Ohio. [36] The Master of Science in Integrated Marketing Communications (IMC) is graduate degree offered at West Virginia University in Morgantown, WV through WVU's Reed College of Media ...
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This is a list of master's degrees; many are offered as "tagged degrees" Master of Accountancy; ... Master of Marketing Research; Master of Mathematical Finance;
In its graduate programs, anything less than a 4.0 ('B') average will result in the student not being allowed to graduate. Unlike most business schools, MIT Sloan does not offer any academic honors at graduation, consistent with the practice throughout all of MIT. The philosophy behind this is that the 'honor' is in being an MIT graduate. [16]
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