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Argan oil is a plant oil produced from the kernels of the argan tree (Argania spinosa L.), which is indigenous to Morocco and southwestern Algeria. [ 1 ] [ 2 ] In Morocco, argan oil is used to dip bread at breakfast or to drizzle on couscous or pasta.
The original business at the basis of Moroccanoil was started by Israeli brothers Mike and Erik Sabag in 2003, when Mike, a hairdresser, experimented the protective properties of argan oil, which was brought to them by their mother after a trip to her native Morocco. The two began selling the product to hair salons in the Tel Aviv area. [10]
Argan oil is sold in Morocco as a luxury item. Sales of the product have grown since being marketed by the cosmetics industry in the US and Europe in the early 21st century. Its price is notable compared to other oils. [15] Argan oil contains: [16] 46% Oleic acid; 32% Linoleic acid; 12% Palmitic acid; 6% Stearic acid
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