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  2. A major shift at Starbucks is changing its personality - AOL

    www.aol.com/major-shift-starbucks-changed...

    Starbucks is less of a coffee shop today and more of an iced tea, coffee, energy drink and lemonade store, especially in the summer, when nearly 80% of the drinks are cold. Customers are less ...

  3. Howard Schultz - Wikipedia

    en.wikipedia.org/wiki/Howard_Schultz

    In 2008, Schultz doubled the amount of fair trade coffee Starbucks bought. [43] By the end of 2009, 65% of all coffee product was fair trade and by 2015, nearly all of it was. [43] Starbucks signed an agreement with the government of Ethiopia in 2007 to ensure increased pay to farmers. [116]

  4. Jerry Baldwin - Wikipedia

    en.wikipedia.org/wiki/Jerry_Baldwin

    Jerry Baldwin was born to Rowland Baldwin (1914-1989), a door-to-door milkman, and Patricia Brodeur Baldwin (b. 1923), who worked in data processing for the federal government and IBM, found his life unsettled as a teenager when his parents divorced and his mother remarried.

  5. Gordon Bowker - Wikipedia

    en.wikipedia.org/wiki/Gordon_Bowker

    In 1971, Bowker, Baldwin and Siegl opened the first Starbucks near Pike Place Market. [2] In 1984, Starbucks acquired Peet's Coffee & Tea. [4] In 1987, Bowker and Baldwin sold Starbucks to Howard Schultz and a group of investors. Bowker then left the coffee business, but was later on Peet's board of directors from 1994 to 2008. [2]

  6. Why Wall Street thinks Brian Niccol is the person to revive ...

    www.aol.com/news/why-wall-street-thinks-brian...

    Investors are confident that he can revive the company. Shares of Starbucks climbed 20% in afternoon trading on the news, putting them on pace for their best day since the company’s IPO in 1992.

  7. Buy Starbucks Before Other Investors Realize Their Mistake - AOL

    www.aol.com/news/2012-10-31-buy-starbucks-before...

    And once you enter a Starbucks, the aroma of fresh-brewed coffee, the comfortable. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 more ...

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