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  2. Template:Facebook page - Wikipedia

    en.wikipedia.org/wiki/Template:Facebook_Page

    Template:Facebook page displays an external link to a page at Facebook, a social networking website. It is intended for use in the external links section of an article. Usage

  3. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    Digital display advertising is an online form of advertising in which the company's promotional messages appear on third-party sites or search engine results pages such as publishers or social networks.

  4. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Before companies launch social media advertising campaigns, they may consider and plan out the campaign's elements. This includes considering their target audience, in order for a brand to advertise more effectively, and determining which social media is best to reach the target audience.

  5. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  6. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    A reference landing page presents information that is relevant to the visitor. These can display text, images, dynamic compilations of relevant links or other elements. [citation needed] The idea is to isolate the visitor in this landing page from any other distractions, like full website menu or "similar products", and surround the visitor with all available information about the targeted ...

  7. List of Facebook features - Wikipedia

    en.wikipedia.org/wiki/List_of_Facebook_features

    Facebook also said it was supporting an emerging encapsulation mechanism known as Locator/Identifier Separation Protocol (LISP), which separates Internet addresses from endpoint identifiers to improve the scalability of IPv6 deployments. "Facebook was the first major Web site on LISP (v4 and v6)", Facebook engineers said during their presentation.

  8. Brand page - Wikipedia

    en.wikipedia.org/wiki/Brand_page

    A user viewing the British Armed Forces Facebook page. A brand page (also known as a page or fan page), in online social networking parlance, is a profile on a social networking website which is considered distinct from an actual user profile in that it is created and managed by at least one other registered user as a representation of a non-personal online identity.

  9. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Social networks such as Facebook, Instagram, LinkedIn, Reddit, Pinterest, TikTok, and Twitter have also adopted pay-per-click as one of their advertising models. The amount advertisers pay depends on the publisher and is usually driven by two major factors: the quality of the ad, and the maximum bid the advertiser is willing to pay per click ...