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Bartles & Jaymes is a flavored wine cooler and malt beverage line produced by the E & J Gallo Winery in the United States, introduced in 1985, [1] and available in various fruit flavors. Initially producing wine-based coolers, Bartles & Jaymes switched to solely malt-based coolers in 1991, when the federal excise tax on wine was raised.
Zima boxes in a Japanese store. Zima Clearmalt is a clear, lightly carbonated alcoholic beverage made and distributed by the Coors Brewing Company or its licensees. Introduced in 1993, it was marketed as an alternative to beer, an example of what is now often referred to as a cooler, with 4.7–5.4% alcohol by volume. [1]
The wine contained 20% alcohol by volume (ABV). By comparison, wine coolers had only 4% ABV on average. [1] Consumption of Cisco was reported to result in effects such as combative behavior, hallucinations and loss of consciousness. [8] [1] Because of its strength, it was colloquially known as "liquid crack". [9] [10]
Wine cooler sales started to fall sharply by the end of the decade, and White Mountain, along with the entire industry, virtually disappeared in the early 1990s. The emergence of Zima as the new malternative marked the end of White Mountain. Miller and Anheuser Busch exited the wine cooler market. California Cooler and Sun Country ceased ...
The large restaurant that served a niche of wine lovers citywide — including with its specialty wine store and wine club — left a hole in the Fresno food and drink scene. But now a new ...
The product is a sangria packaged in a 12 fl. oz. glass bottle. The California Cooler formula and packaging was the first to be known as a wine cooler. Originally named Canada Cooler, the California Cooler package was re-designed by Glenn Martinez and Associates, and the drink was eventually also sold in a 2-liter bottle.
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