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  2. Affiliate tracking software - Wikipedia

    en.wikipedia.org/wiki/Affiliate_tracking_software

    Affiliate Tracking Software is used to track the referral, endorsement or recommendation made by one person or company to buy products or services from another person or company. Tracking is necessary to manage and reward or compensate the participants of an affiliate marketing group of participants or affiliate networks .

  3. Referral marketing - Wikipedia

    en.wikipedia.org/wiki/Referral_marketing

    Online referral marketing is the internet-based, or Software as a Service (SaaS) approach, to traditional referral marketing. By tracking customer behavior online through the use of web browser cookies and similar technology, online referral marketing can potentially increase brand awareness, referrals and, ultimately, revenue.

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  5. Taboola - Wikipedia

    en.wikipedia.org/wiki/Taboola

    Taboola was founded in 2007 [4] by Adam Singolda. [5] The company was founded in Israel [6] and initially provided a recommendation engine for video content. [4] The company headquarters were later moved to New York City. [7]

  6. From automatic coupon testing to price tracking that helps time your big purchases, today's best cashback apps reward you with real money or gift cards for shopping you're already doing.

  7. Referral economy - Wikipedia

    en.wikipedia.org/wiki/Referral_economy

    Referral marketing is easy to measure and optimize. Track how successful your program is and the ways in which you can regulate to attract a higher rate of sales, is easy given the social nature of referral marketing online. [19] Referral marketing builds trust. Accepting a recommendation for a friend is common and you do not even ask more ...

  8. UTM parameters - Wikipedia

    en.wikipedia.org/wiki/UTM_parameters

    Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics ' predecessor Urchin and, consequently, are supported out of the box by Google Analytics.

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