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While the Paramount still sold in limited numbers to this market, the model's customer base began to age, changing from primarily bike racers to older, wealthier riders looking for the ultimate bicycle. Schwinn sold an impressive 1.5 million bicycles in 1974, but would pay the price for failing to keep up with new developments in bicycle ...
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Pon Holdings BV is a Dutch conglomerate in the transportation sector. It is one of the five largest bicycle manufacturers in the world, and owns bicycle brands Caloi, Cannondale, Cervélo, Derby Cycle (owner of Focus), GT, Gazelle, IronHorse, Kalkhoff, Mongoose, Santa Cruz, Urban Arrow (cargo bikes), Veloretti, and Schwinn, among others.
In 2002, Schwinn was introduced to the mass-merchant channel at Walmart, Target, and Toys "R" Us. [1] On March 17, 2003, Pacific Cycle acquired InStep L.L.C. for an undisclosed price. InStep is a marketer and distributor of jogging strollers and bicycle trailers. Pacific financed the purchase through company earnings and the price was not ...
GT Bicycles, Inc. is an American company that designs and manufactures BMX, mountain, and road bicycles. GT is a division of the Dutch conglomerate Pon Holdings , which also markets Cannondale , Schwinn, Mongoose , IronHorse, DYNO, and RoadMaster bicycle brands; all manufactured in Asia.
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