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  2. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The marketing of Apple Inc. encompasses the company's advertising, distribution, and branding. After Steve Jobs returned to Apple in 1997, he made industrial design a key element of the company's branding strategy. Apple's public image has been shaped by several acclaimed advertisements made in partnership with TBWA\Chiat\Day, including 1984 ...

  3. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    v. t. e. Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market ...

  4. Apple's Market Share Poised To Gain, GenAI And iPhone ... - AOL

    www.aol.com/apples-market-share-poised-gain...

    The Street high target is currently at $300.0 and the Street low target is $164.0. Of all the analysts covering Apple, 38 have positive ratings, 7 have neutral ratings and 3 have negative ratings.

  5. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing. Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior. This involves specifying the data required to address these ...

  6. Apple Is Now Worth More Than $3 Trillion, Hitting New Market ...

    www.aol.com/apple-now-worth-more-3-133312648.html

    The iPhone maker’s shares closed at $193.97/share on June 30, up 2.3% on the day and pushing its market cap to about $3.05 trillion. Apple Is Now Worth More Than $3 Trillion, Hitting New Market ...

  7. Apple's iPhone 16 launch will drive the company to a $4 trillion valuation by 2025, Wedbush said. Wedbush analyst Dan Ives raised Apple's price target to $300, citing the iPhone 16's AI features.

  8. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    Research. v. t. e. A target market, also known as serviceable obtainable market (SOM), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers ...

  9. BofA upgrades Apple stock to Buy citing Vision Pro and ... - AOL

    www.aol.com/finance/bofa-upgrades-apple-stock...

    Shares of Apple were up nearly 3% as of midday Thursday. In a research note, Mohan upgraded Apple from Neutral to Buy and increased its price objective from $208 to $225. Mohan said the company ...