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  2. A keratin treatment is a semi-permanent hair straightening method that aims to smooth and straighten frizzy or curly hair, says Ross Kopelman, MD, a board-certified hair surgeon at Kopelman Hair ...

  3. These Keratin Shampoos Will Transform Your Hair...Trust Me - AOL

    www.aol.com/lifestyle/keratin-shampoos-transform...

    Keratin shampoos work by supplementing your hair's natural keratin proteins and repairing bonds along the hair shaft, which can be damaged or broken due to things like heat styling and chemical ...

  4. Everything You Need to Know About Getting a Keratin Treatment ...

    www.aol.com/lifestyle/everything-know-getting...

    Experts break down the popular de-frizzing process. For premium support please call: 800-290-4726 more ways to reach us

  5. Brazilian hair straightening - Wikipedia

    en.wikipedia.org/wiki/Brazilian_hair_straightening

    Brazilian hair straightening is a semi-permanent hair straightening method done by temporarily sealing a liquid solution consisting of formaldehyde or a formaldehyde derivative and a preservative solution into the hair with a hair iron. The technique has many variations and is known by several other names and brands, including Brazilian Blowout ...

  6. Hair straightening - Wikipedia

    en.wikipedia.org/wiki/Hair_straightening

    Hair straightening is a hair styling technique used since the 1890s involving the flattening and straightening of hair in order to give it a smooth, streamlined, and sleek appearance. [1] It became very popular during the 1950s among black males and females of all races. It is accomplished using a hair iron or hot comb, chemical relaxers ...

  7. Cécred - Wikipedia

    en.wikipedia.org/wiki/Cécred

    Website. www.cecred.com. Cécred (pronounced 'sacred') is a privately held American hair care brand founded in 2024 by American singer-songwriter Beyoncé. It is self-funded and made for all hair types. After six years in development, Cécred launched in February 2024 to positive reception from critics.

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