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In February 2012, the Mattel brand, Barbie, used a kiosk-enabled version of the Webcam Social Shopper for a New York Fashion Week event where attendees could try on virtual Barbie outfits. [19] Data released by Zugara, showed that the web version of the Barbie Dream Closet software showed increased usage over a 3-month period.
In 2015, GlassesUSA raised a $12.5 Million growth round led by the Viola Private Equity fund which is a member of the Viola Group, which "is a venture capital firm, empowering Israeli or Israeli-related early-stage tech startups to become global category leaders.
Eyebuydirect was founded in 2005 by Roy Hessel, a former venture capitalist. [9] [10] The company launched Eyebuydirect.com in March 2006.[11]In 2007, Eyebuydirect added EyeTry, a "try-on" function, to its site. [9]
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