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Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]
Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving. The evaluation process forces color-motivated behavior. Color usually exerts its influence automatically. Color meaning and effect has to do with context as well. [12]
A major underpinning of traditional color theory is that colors carry significant cultural symbolism, or even have immutable, universal meaning. As early as the ancient Greek philosophers, many theorists have devised color associations and linked particular connotative meanings to specific colors. [20]
Different cultures believe that the color of a butterfly can symbolize everything from creativity to evil. Here we explain the meaning behind butterfly colors.
Learn about 11 most popular rose color meanings and what the colors symbolize before you send a bouquet, from bright red to maroon, pink, white, and yellow.
Learn about the history and meaning behind traditional Christmas colors: red, green, gold, white and purple. Experts explain their origins and significace.
The meaning behind an awareness ribbon depends on its colors and pattern. Since many advocacy groups have adopted ribbons as symbols of support or awareness, ribbons, particularly those of a single color, some colors may refer to more than one cause. Some causes may be represented by more than one ribbon.
Curious about the different rose color meanings? Check out this list, which outlines the symbolism behind red, pink, yellow, white, purple and orange flowers.