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On the other hand, in situations where demand is strong for a product but the threat of cancellations rooms (e.g. hotel rooms or airline seats), firms often overbook in order to maximize revenue from full capacity. Overbooking's focus is increasing the total volume of sales in the presence of cancellations rather than optimizing customer mix. [4]
Seating capacity differs from total capacity (sometimes called public capacity), which describes the total number of people who can fit in a venue or in a vehicle either sitting or standing. Where seating capacity is a legal requirement, however, as it is in movie theatres and on aircraft , the law reflects the fact that the number of people ...
Once processed and analyzed by a software program or even by a researcher using a pen and paper and a calculator, this raw data may indicate the particular items that each customer buys, when they buy them, and at what price; as well, an analyst or manager could calculate the average total sales per customer or the average expenditure per day ...
Sales density is a measure of performance in retailing. It is the revenue generated for a given area of sales space, and is presented as a monetary value per square metre. The higher the figure, the more efficiently the floorspace is being used. [1] It is often quoted alongside other indicators such as like for like sales. [2]
In retail, sales per unit area is a standard and usually the primary measurement of store success. The unit of area is usually square metres in the metric system or square feet in U.S. customary units. Square feet are also widely used in retailing in the United Kingdom, but there are signs of a trend towards use of square meters.
Statistics is a mathematical body of science that pertains to the collection, analysis, interpretation or explanation, and presentation of data, [5] or as a branch of mathematics. [6] Some consider statistics to be a distinct mathematical science rather than a branch of mathematics. While many scientific investigations make use of data ...
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"As with the unit market share, this equation for revenue market share can be rearranged to calculate either sales revenue or total market sales revenue from the other two variables." [ 1 ] In a 2010 survey of nearly 200 senior marketing managers , 67% responded that they found the revenue or "dollar market share" metric very useful, while 61% ...