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  2. Platform as a service - Wikipedia

    en.wikipedia.org/wiki/Platform_as_a_service

    Platform as a service (PaaS) or application platform as a service (aPaaS) or platform-based service is a cloud computing service model where users provision, instantiate, run and manage a modular bundle of a computing platform and applications, without the complexity of building and maintaining the infrastructure associated with developing and launching application(s), and to allow developers ...

  3. Cloud-computing comparison - Wikipedia

    en.wikipedia.org/wiki/Cloud-computing_comparison

    PaaS providers which can run on IaaS providers ("itself" means the provider is both PaaS and IaaS): Software Amazon EC2 Rackspace GoGrid Mail.Ru (MCS) Other AppScale:

  4. Software as a service - Wikipedia

    en.wikipedia.org/wiki/Software_as_a_service

    Comparison of on-premise, IaaS, PaaS, and SaaS. Infrastructure as a service (IaaS) is the most basic form of cloud computing, where infrastructure resources—such as physical computers—are not owned by the user but instead leased from a cloud provider. As a result, infrastructure resources can be increased rapidly, instead of waiting weeks ...

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    The prospect of expanding or modifying the marketing mix for services was a core discussion topic at the inaugural AMA Conference dedicated to Services Marketing in the early 1980s, and built on earlier theoretical works pointing to many important problems and limitations of the 4 Ps model. [20]

  6. Cloud computing - Wikipedia

    en.wikipedia.org/wiki/Cloud_computing

    In the PaaS models, cloud providers deliver a computing platform, typically including an operating system, programming-language execution environment, database, and the web server. Application developers develop and run their software on a cloud platform instead of directly buying and managing the underlying hardware and software layers.

  7. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  8. Infrastructure as a service - Wikipedia

    en.wikipedia.org/wiki/Infrastructure_as_a_service

    IaaS services are typically billed as a utility: cost reflects the amount of resources allocated or consumed. Typically, IaaS involves the use of a cloud orchestration technology such as OpenStack, Apache CloudStack, or OpenNebula. It manages the creation of a virtual machine (VM) and decides on the hypervisor (i.e. physical host) in order to ...

  9. as a service - Wikipedia

    en.wikipedia.org/wiki/As_a_service

    "X as a service" (rendered as *aaS in acronyms) is a phrasal template for any business model in which a product use is offered as a subscription-based service rather than as an artifact owned and maintained by the customer. Originating from the software as a service concept that appeared in the 2010s with the advent of cloud computing, [1] [2] the template has expanded to numerous offerings in t