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Orangetheory Fitness (OTF) is an American boutique fitness studio franchise based in Boca Raton, Florida. The first studio was established in Fort Lauderdale, Florida in 2010 by founder, Ellen Latham. [ 2 ]
For Dave Long, the CEO of Orangetheory, the idea of corporate wellness is more than a package of health care benefits. The leader of the fitness conglomerate, which offers 60-minute classes ...
For Dave Long, CEO of Orangetheory—the fitness company comprising over 1,500 studios across 25 countries—wellness is more than a business venture.
In late February 2024, it was announced that the parent company of Anytime Fitness, Self Esteem Brands, would be merging with Orangetheory Fitness to form a fitness franchise chain that has more than 7,000 locations (over 1,500 from Orangetheory, 5,500 Self Esteem Brands mostly consisting of Anytime gyms) with combined sales of $3.5 billion.
How AI helped Orangetheory’s legal team complete a 6-month project in half the time: ‘It’s straightforward math to see the cost savings’ Trey Williams November 14, 2023 at 8:00 AM
This page was last edited on 13 September 2024, at 23:50 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
Hy-Vee opened its first standalone HealthMarket store in 2018. Much like the in-store health department, also named HealthMarket, the standalone store focuses on health and wellness. The store is a smaller format than regular Hy-Vee stores and contains a pharmacy and attached Orangetheory Fitness. [27]
New Planet Fitness gym members will have to pay more for a basic membership for the first time since 1998. ... Higher costs threaten its business model — known in the fitness industry as high ...