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Diet Pepsi competed primarily with The Coca-Cola Company's Tab in the 1960s and 1970s; however, The Coca-Cola Company introduced Diet Coke in 1982, which has since been the principal competing product to Diet Pepsi. As of 2010, Diet Pepsi represented a 5.3 percent share of all carbonated soft drink sales in the United States, and was ranked as ...
Patio Diet Cola was a brand of diet soda introduced by PepsiCo in 1963. [1] It was created in response to Diet Rite Cola. Fitness promoter Debbie Drake was Patio Diet Cola's spokesperson; [2] the drink was also marketed as a soda alternative for diabetics. [3] In 1964, Patio released orange, grape, and root beer flavors.
During the 1989 Grammy Awards telecast, Pepsi and Puerto Rican singer Chayanne was featured in the first advertising spot in Spanish to be broadcast on national television without dubbing or subtitles. In the early 1990s, Ray Charles was the star of a Diet Pepsi campaign called "You Got the Right One, Baby," which was also known as "Uh-huh."
The same year, The Coca-Cola Company joined the diet soft drink market with Tab, followed up by Pepsi with Patio Diet Cola (shortly renamed to Diet Pepsi). Coca-Cola added Fresca in 1966. All of the above products were originally sweetened with cyclamates and saccharin, which soon proved disastrous.
Diet Pepsi Wild Cherry: 1988 Cherry flavored Diet Pepsi, introduced in 1988. It was known under the slightly different name of Diet Wild Cherry Pepsi until 2005, and was originally found in scarce regions until the rebranding. Diet Pepsi AM 1989 A variety of Diet Pepsi that contained 25% extra caffeine and was marketed as a morning drink. It ...
The Diet Pepsi can was chock-full of toad guts, not something you normally find in a can of Diet. CNN published an amazing report Wednesday morning, about a man in Florida took a gulp of his ...
PepsiCo, interestingly, removed aspartame from Diet Pepsi in 2015 in favor of a different artificial sweetener. But consumers hated the aspartame-free version so much that the company reversed ...
Snack foods, insta-meals, cereals, and drinks tend to come and go, but the ones we remember from childhood seem to stick with us. Children of the 1970s and 1980s had a veritable smorgasbord of ill ...