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They produced a unique series of only 500 Beefy T-shirts; the first shirt was auctioned for $32,500, the highest price paid for a shirt was $42,000. [13] In the 2000s, an ad campaign began for their Hanes "Go Tagless" T-shirt, featuring various celebrities including Jordan, Phillip Brooke, Big Ben Kennedy, Jackie Chan, and Brian Regan. [14]
The original Hanes outlet store was housed in a room adjacent to their factory. Hanesbrands currently operates and owns around 220 Hanesbrands, Maidenform and Champion retail stores across the US. [8] The company's flagship store is located in Winston-Salem, North Carolina and opened in summer 2008.
A 100% cotton t-shirt is almost as hard to find as a flattering t-shirt, but this one from the reliable Hanes brand, checks both boxes. It has a v-neck which automatically makes it more ...
L'eggs was the brainchild of Hanes executive Robert Elberson, who put together a secret project in the basement at the Hanes factory in Winston-Salem, North Carolina. Elberson's vision was that women should be able to buy pantyhose more conveniently at supermarkets and drug stores rather than at women's clothing boutiques or department stores.
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Bali began in 1927 with Sara Stein as Fay-Miss. In 1935 the company changed its name to Bali Brassiere Company. Bali merged with Hanes Corporation in 1969. [1] Hanes was then sold to Chicago-based Consolidated Foods Company, which became Sara Lee Corporation in 1985.
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