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  2. B2W Software - Wikipedia

    en.wikipedia.org/wiki/B2W_Software

    The B2W Software Platform includes individual modules, or elements - B2W Estimate (estimating & bidding), B2W Track (field tracking & analysis), released in January 2008, B2W Schedule (resource scheduling & dispatching), released in 2018, B2W Maintain (equipment maintenance & repair management), which was released in 2013, and B2W Inform ...

  3. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

  4. webMethods - Wikipedia

    en.wikipedia.org/wiki/WebMethods

    webMethods was an enterprise software company focused on application integration, business process integration and B2B partner integration. Founded in 1996, the company sold systems for organizations to use web services to connect software applications over the Internet. In 2000, the company stock shares rose over 500% the first day it was ...

  5. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

  6. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Despite the general notion that CRM systems were created for customer-centric businesses, they can also be applied to B2B environments to streamline and improve customer management conditions. For the best level of CRM operation in a B2B environment, the software must be personalized and delivered at individual levels. [52]

  7. OSF Digital - Wikipedia

    en.wikipedia.org/wiki/OSF_Digital

    OSF Global Services is a company specialized in enterprise customer relationship management (CRM), content management systems (CMS), order management systems (OMS), unified commerce, online shop management and cloud application development. [1]

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