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  2. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1 ]

  3. Biology and consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Biology_and_consumer_behaviour

    Consumer behaviour is the study of the motivations surrounding a purchase of a product or service. It has been linked to the field of psychology, [1] sociology [2] and economics [3] in attempts to analyse when, why, where and how people purchase in the way that they do.

  4. Sociobiology: The New Synthesis - Wikipedia

    en.wikipedia.org/wiki/Sociobiology:_The_New...

    Sociobiology: The New Synthesis (1975; 25th anniversary edition 2000) is a book by the biologist E. O. Wilson.It helped start the sociobiology debate, one of the great scientific controversies in biology of the 20th century and part of the wider debate about evolutionary psychology and the modern synthesis of evolutionary biology.

  5. Ratchet effect - Wikipedia

    en.wikipedia.org/wiki/Ratchet_effect

    A mechanical ratchet moving in its "forward" direction and unable to move backward.. The ratchet effect is a concept in sociology and economics illustrating the difficulty with reversing a course of action once a specific thing has occurred, analogous with the mechanical ratchet that allows movement in one direction and seizes or tightens in the opposite.

  6. Bioethics - Wikipedia

    en.wikipedia.org/wiki/Bioethics

    Medical ethics tends to be understood narrowly as applied professional ethics; whereas bioethics has a more expansive application, touching upon the philosophy of science and issues of biotechnology. The two fields often overlap, and the distinction is more so a matter of style than professional consensus.

  7. Sociobiology - Wikipedia

    en.wikipedia.org/wiki/Sociobiology

    Edward H. Hagen writes in The Handbook of Evolutionary Psychology that sociobiology is, despite the public controversy regarding the applications to humans, "one of the scientific triumphs of the twentieth century." "Sociobiology is now part of the core research and curriculum of virtually all biology departments, and it is a foundation of the ...

  8. Lifeboat ethics - Wikipedia

    en.wikipedia.org/wiki/Lifeboat_Ethics

    In 1974, Hardin published two articles describing his view of "lifeboat ethics" in Psychology Today [2] and BioScience. [3] At the time, based on per-capita gross national product, Hardin asserted that approximately two-thirds of the world's population was "desperately poor" and the remaining one-third was "comparatively rich" before launching his metaphor of each rich country being in a full ...

  9. Target costing - Wikipedia

    en.wikipedia.org/wiki/Target_costing

    Target costing is defined as "a disciplined process for determining and achieving a full-stream cost at which a proposed product with specified functionality, performance, and quality must be produced in order to generate the desired profitability at the product’s anticipated selling price over a specified period of time in the future."