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For one soju campaign with BLACKPINK's Jennie, Chum-Churum released a special promotional gift box which included Jennie photo cards, a Jennie mini cutout, a Jennie soju glass and a Soonhari Bluetooth microphone. [35] In 2014, Korean BBQ restaurant owner, Ham Sun-bok, went viral for making 'so-maek', a cocktail of beer and soju.
Chum-Churum, soju in South Korea, stem from aforesaid collection of essay Cheoeumcheoreom; Cheoeumcheoreom, a song in the debut studio album by T-ara; Cheoeumcheoreom, a song of debut album of the same name by Sung Si-kyung; Cheoeumcheoreom, a soundtrack of Romance Zero by Lee Tae-sung; Cheoeumcheoreom, a soundtrack of I Do, I Do by Tae-yeon
Sales losses suffered by Chum Churum, a soju brand under Lotte Corporation, due to the impacts of the COVID-19 pandemic were reported to have recovered by 14-15% after they secured Jennie to promote their product. [211] It was also reported that Ace Bed stock price soaring 28.14% after naming Jennie as their new brand model. [212]
In our opinion, the Good Day Peach (#4) tastes like flavored alcohol whereas the Chum Churum Peach (#2) tastes like alcohol-infused juice, which is why we like it better. And our absolute favorite: 1.
Today show viewers have so far appeared to be impressed by the lineup of guests and temporary co-hosts that Jenna Bush Hager has invited to join her on the popular NBC news show’s fourth hour ...
Doechii is just one of Jennie’s buzzy collaborators on Ruby. Others include Dua Lipa, Childish Gambino, Kali Uchis, FKJ, and Dominic Fike, who was featured on her last single, “Love Hangover.”
Starting in August 2023, Monsta X received several product placement through their own reality/variety show including Luna Fall in Jeju Island and Lotte Chilsung Beverage's Chum Churum Saero soju. [273] [274] In May 2024, the group released Monmungchi X, members' official characters that closely resemble their appearance characteristics. [275]
Fruit soju has a distinct fruit flavor and lower alcohol content compared to standard soju. The beverage comes in a variety of flavors, such as blueberry , grapefruit , lemon and apple . Special limited editions of fruit soju have been produced, such as a 9,000 bottle limited release batch of C1 Lime soju from the alcohol company Daesun Jujo ...