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Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
The survey, form, app or collection tool is on a mobile device such as a smart phone or a tablet. These devices offer innovative ways to gather data, and eliminate the laborious "data entry" (of paper form data into a computer), which delays data analysis and understanding.
Dashboards aid with budgeting, management control, and wage control. Dashboards are used to present data in a quick and easy to read way. The ability to present data in a quick way with a visual allows for more data to be processed and understood. Dashboards are used for performance reports, sales analysis on sectors, and inventory rotation.
Data collection system (DCS) is a computer application that facilitates the process of data collection, allowing specific, structured information to be gathered in a systematic fashion, subsequently enabling data analysis to be performed on the information.
Traditionally, most organisations have used data stored in a self-contained repository, for which software was specifically developed to access and present the data in a human-readable form. One result of this paradigm is the bundling of both the data and the software needed to interpret it into a single package, sold as a consumer product.
Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By leveraging data-driven insights, CRM helps businesses optimize communication, enhance customer satisfaction, and drive sustainable growth.
A comprehensive range of operations can be performed on data, including routing, filtering, enrichment, multicast for publish-subscribe, sequencing, and aggregation. These flexible integration capabilities are able to support the customer's choice of solution architecture, including service-oriented, event-oriented, data-driven, and file-based ...
Customer proprietary network information (CPNI) is the data collected by telecommunications companies about a consumer's telephone service. [1] It includes the time, date, duration and destination number of each call, the type of network a consumer subscribes to, and certain other information that appears on the consumer's telephone bill. [2]