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Monoculturalism is the policy or process of supporting, advocating, or allowing the expression of the culture of a single social or ethnic group. [1] It generally stems from beliefs within the dominant group that their cultural practices are superior to those of minority groups [2] and is often related to the concept of ethnocentrism, which involves judging another culture based on the values ...
Individuals from the dominant culture spread their dominant ideologies through institutions such as education, religion, and politics. A dominant culture makes use of media and laws to spread their ideologies as well. [4] Furthermore, a dominant culture can be promoted deliberately and by the suppression of minority cultures or subcultures. [1]
To that end, Antonio Gramsci proposed a strategic distinction between the politics for a War of Position and for a War of Manœuvre. The war of position is an intellectual and cultural struggle wherein the anti-capitalist revolutionary creates a proletarian culture whose native value system counters the cultural hegemony of the bourgeoisie.
Dominator culture encourages the ideology, from childhood, that one either dominates or is dominated. Accordingly, dominator culture not only equates the difference between men and women to superiority and inferiority, but rather "frame[s] all relationships as power struggles." [3]
Since the introduction of co-cultural theory in "Laying the foundation for co-cultural communication theory: An inductive approach to studying "non-dominant" communication strategies and the factors that influence them" (1996), Orbe has published two works describing the theory and its use as well as several studies on communication patterns and strategies based on different co-cultural groups.
Cultural homogenization is an aspect of cultural globalization, [1] [2] listed as one of its main characteristics, [3] and refers to the reduction in cultural diversity [4] through the popularization and diffusion of a wide array of cultural symbols—not only physical objects but customs, ideas and values. [3]
Excorporation is the process through which mass cultural commodities are changed or remade into one’s own culture. The theory of Excorporation was popularized by sociologist John Fiske, in order to explain the ongoing struggle between the dominant and subordinate groups in popular culture.
For data collection and validation of predictions, the social dominance orientation (SDO) scale was composed to measure acceptance of and desire for group-based social hierarchy, [5] which was assessed through two factors: support for group-based dominance and generalized opposition to equality, regardless of the ingroup's position in the power ...