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An editorial calendar, or publishing schedule, is used by bloggers, publishers, businesses, and groups to control publication of content across different media, for example, newspaper, magazine, blog, email newsletters, and social media outlets. [1] [additional citation(s) needed]
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After that, the information can be presented in a variety of long form and short form formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. [3] Examples of short form content include short blog posts and social media posts. [4]
In graphic design, page layout is the arrangement of visual elements on a page. It generally involves organizational principles of composition to achieve specific communication objectives. [1] The high-level page layout involves deciding on the overall arrangement of text and images, and possibly on the size or shape of the medium.
Newsletters generally contain one main topic of interest to its recipients and may be considered grey literature. E-newsletters are delivered electronically via e-mail and can be viewed as spamming if e-mail marketing is sent unsolicited. [1] [2] [3] The newsletter, sometimes a periodical, is the most common form of serial publication. [4]