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utm_source Identifies which site sent the traffic, and is a required parameter. utm_source=google: utm_medium Identifies what type of link was used, such as email or pay-per-click advertising. utm_medium=ppc: utm_campaign Identifies a specific product promotion or strategic campaign. utm_campaign=spring_sale: utm_term Identifies search terms.
A query string is a part of a uniform resource locator that assigns values to specified parameters.A query string commonly includes fields added to a base URL by a Web browser or other client application, for example as part of an HTML document, choosing the appearance of a page, or jumping to positions in multimedia content.
archive-url: The URL of an archived snapshot of a web page. Typically used to refer to services such as Internet Archive (see Wikipedia:Using the Wayback Machine ) and archive.today (see Help:Using archive.today ) ; requires archive-date and url .
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The most common application of OpenURL is to assist in the resolution of a request for a web resource (such as an online article). An OpenURL includes information about the referenced resource itself, and context information — both the context in which the OpenURL occurs (for example, a page of search results from a library catalog) and the context of the request (for example, the particular ...
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